Operation Beautiful

The revolution started with a Post-It note. “You are beautiful,” Caitlin Boyle of Orlando wrote, before she stuck her note to the mirror of her office bathroom.

Boyle, a 25-year-old urban planner, then took a photograph of it, posted it on her blog and encouraged her readers to follow suit. (She herself was inspired by reading this.)

The response was overwhelming. A week later she’d received 130 photos and launched a new website.

According to the Orlando Sentinel, the site — called Operation Beautiful — is getting some 3,500 visitors a day from women around the world. They’re posting it in public restrooms, gyms, supermarkets — even on a scale outside a GNC store.

“Smile! Life is beautiful and so are you,” reads one note. “Be the goddess inside of you,” reads another.

“When people do it, they realize that they’re not just making a stranger feel better, they feel better too,” Boyle told The Sentinel.

You can join the Facebook group here, or better yet, just get posting.

Photo courtesy of Operation Beautiful.