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Carry the Bag Celebs Think Is Beyond Fabulous

Are you still schlepping your yoga gear or groceries, or sunblock and snacks for a day at the beach in an ugly old tote that was a gift with your last department store makeup purchase? If so, we've got the bag for you ... and it's beyond fabulous.

Beyond Yoga, a company that's known for its super-soft workout wear, just introduced this limited edition tote, which is already being carried by the likes of Cameron Diaz, Reese Witherspoon, Anne Hathaway and Drew Barrymore. It's available with a variety of different slogans (I am beyond happy, I am beyond lucky, etc) that are likely to make you feel as inspired and uplifted as a morning session of warrior poses and downward dogs.

The bags are canvas, but are much more structured than a plain old tote, with a flat bottom and organizational pockets. And, although it's not long enough for a yoga mat, this roomy sack packs in tons and tons of stuff, and is strong enough to lots handle heavy items like hardcover books and water bottles along with clothes and lighter gear. (Oh, and how cool is it to carry a bag that broadcasts a message to make you smile instead of a showy designer logo?)

Sure, it's a useful bag to add to your collection ... but there's an even better reason to pick one of these totes up.  Beyond Yoga created the bag to raise money and awareness for The Art of Elysium, a non-profit that brings art, music, and theater to children with serious medical conditions. Thirty percent of the purchase price ($65) goes to that great cause.

What if you're beyond over the slogans that are offered? The bag's also available with a partially complete logo "i am beyond..." to customize with a Sharpie and the motto of your choice. And that's beyond cool.

  
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Posted: 07/21/2009
Posts: 197 | Comments: 0
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