Giving People What They Want

Sometimes, you have to go to two, maybe three grocery stores to get all items on your shopping list. Maybe the big chain doesn’t sell those locally-grown tomatoes you like. Maybe that all-organic mom-and-pop won’t sell that sugary cereal your kids like. Well, NPR reports that one grocer in Portland, Ore. is giving everyone what they want.

New Seasons Market prides itself on having local, sustainable, organic offerings. But they also don’t turn up their noses at people who just want to get a jar of Skippy for their kids’ peanut butter and jelly sandwiches. So they stock that, too. It’s a refreshing change for shoppers who usually have to opt for off-brand Cheez-Its and Oreos when they go to a place like Whole Foods — where they also usually have to pay more for products that don't taste quite like the original.

New Seasons also gives employees what they want. For those who work more than 20 hours a week — and most do — the company pays 80 percent of their health insurance premium. They also chip in half of that cost for workers who log less than 20 hours. There’s also a profit-sharing scheme in place.

So now, you can get all your shopping done in one place — and feel good about doing it.

Photo courtesy Qmnonic via Flickr.