Sometimes a hot button issue requires a cold, creamy response, and that’s what that dynamic duo of delicious dollops, native Vermonters Ben and Jerry, have done with their new HubbyHubby Ice Cream – a delectable icy melange they’ve whipped up to show their support for marriage equality.
As they say, “Ben & Jerry’s has a long history of commitment to social justice, including gay rights. Its partnership with Freedom To Marry, a national leader in the movement for marriage equality, aims to raise awareness of the importance of marriage equality and to encourage other states to follow the blazing trails of Vermont, Massachusetts, Connecticut, Iowa, and Maine. Freedom to Marry promotes the national conversation about why marriage equality matters and brings together partner organizations into a larger whole – a shared civil rights campaign.”
Of course, you might have already nibbled on HubbyHubby without knowing it, because the new product is actually just a name change. It was ChubbyHubby, now it’s HubbyHubby — the same yummy blend of Peanut Butter Cookie Dough ice cream, fudge and pretzels, but with a new political purpose. And all September, B&J Scoop Shops will be supporting Gay Pride by offering a HubbyHubby Sundae. HubbaHubba!
So grab whatever kind of partner you have these days and go enjoy this newly christened “goody with a cause” guilt-free … not only will you be supporting equality, you’ll be getting your sweets on!
Photo via BenJerry.com.
