June 16, 2009
Uncategorized

Eco-Friendly Diamonds Are a Girl’s Best Friend

Is there any woman out there that doesn’t love diamonds? Bling may indeed be a girl’s best friend, but the guilt-factor involved in buying diamonds (with potential cruelty issues to deal with, as well as the harmful effects of mining on the environment) certainly dulls their appeal. All of which makes jewelry from Diamond Nexus Labs (DNL) that much more enticing.

DNL makes simulated diamonds that are so realistic, gem experts would need high-tech scientific equipment to tell the difference between their stones and the real thing. To make the “diamonds” look even more convincing, they’re offered in classic styles, like engagement rings that look like they might have been passed down in your family for generations. Most of the pieces include believably-sized stones (under a gazillion carats) that are set in gold and platinum just like real diamonds.

The additional plus of this jewelry? These “diamonds” run about 1/10 the price of their genuine counterparts. These wear-them-everyday studs, for example, are under $150.

Also, the environment is a constant concern for the company, not just in the artificial stones, but also in the way it runs its business. DNL’s catalog, for example, is printed on recycled, FSC certified and Rainforest Alliance certified paper.

Anyone want to break into a chorus of “Artificial Diamonds Are A Girl’s Best Friend’?