January 10, 2011
Uncategorized

MTV Joins Clooney to Deter War in Sudan

clooney.jpgMTV Raises Younger Generation’s Awareness of Sudan Strife

MTV is teaming up with George Clooney and his Satellite Sentinel Project to call on young peeps to help deter violence in Sudan, and send a loud message: “the world is watching.”

Starting today, southern Sudan began a week-long vote on independence from the rest of the country and analysts have warned that this could plunge the country back into civil war. MTV and mtvU will be promoting the Satellite Sentinel Project across an array of on-air and online properties, encouraging young people to become peace monitors, inform their friends of the latest happenings in Sudan and be prepared to mobilize support should violence emerge. Specific calls to action can be found at Sudan.mtvU.com.

“Satellite Sentinel Project welcomes MTV and its viewers — who have been standing up for years to end human rights crimes in Darfur and southern Sudan — to our early warning system team,” Clooney said in a release. “Frankly, our team of policy wonks and super nerds could use an injection of MTV style.”

To become part of the open-source, early warning system for Sudan, young people can follow the Satellite Sentinel Project on Twitter @SudanSentinel. By doing this, they’ll get the latest updates and action alerts, and be ready to help put pressure on public officials to respond, if necessary.

“We know the Millennial generation is fearless, and that they strongly believe in their power to affect change,” said Stephen Friedman, General Manager of MTV. “We’re proud to act as a megaphone for the Satellite Sentinel Project’s efforts, amplifying their message to young people so they can join forces with the world to help maintain peace in Sudan during this potentially volatile moment in history.”

 

natalie_.jpgJake Gyllenhaal Says It’s Tough To Take Vegan Natalie Portman Out to Dinner

Natalie Portman’s ex-boyfriend and longtime friend Jake Gyllenhaal joked that the actress is notoriously hard to dine with because she is a vegan, while presenting her with an award at the Palm Springs International Film Festival this weekend.

“She’s a vegan, which makes it really frustrating when you’re picking a place to eat,” Gyllenhaal laughed. “She’s also recently announced that she’s going to be a mom, and her child will probably need therapy after seeing Black Swan.”

That was all the roasting the actor got in. He couldn’t help but compliment Portman on just about everything else.

“Natalie is the Audrey Hepburn of our generation,” he said. “She’s elegant, graceful, has amazing eyebrows … is talented, really short, funny, smart, dedicated, incredibly kind.”

 

beckhams.jpgDavid and Victoria Beckham Welcome New Baby Spice

Congrats to the Beckhams! The soccer player and pop star turned fashion designer are expecting their fourth child to add to their family of three boys.

“Brooklyn, Romeo and Cruz are very excited about the arrival of their new brother or sister,”the couple’s publicist told People magazine.

Victoria has long said that she has her hands full with a house full of boys and David has been vocal about wanting a little girl. Regardless of the gender we’re sure this baby will greet the world in high fashion with a mean banana kick.